Bank Digital Marketing Officer

Contract: Bank
Location: Based at Havens Hospices, Prittlewell and remote working
Closing Date: May 29, 2020

Havens Hospices cares for adults and children in our local community, thanks to the support of our local community.

With Covid-19, we’ve kept our hospices open, supported the NHS and continued to raise money – our digital marketing has supported all of this through storytelling, engagement and dialogue with supporters, testing and maintaining income platforms and promotion of fundraising events.

As the future still looks uncertain for charities, how can you inspire people to support our charity?

We’re looking for a Digital Marketing Officer to join our team as Bank staff to help cover a maternity leave. Although you may not be giving direct care to our patients, your contribution has a direct effect on our hospice care by building trust, engagement and communication for patients, families, supporters and healthcare partners.

Candidates will have some experience of working in a Marketing and Digital environment or similar. You will need a broad understanding of marketing techniques, but have experience in the digital field such as website management, analytics and social media.

By joining our team at this most crucial time, you’ll be ‘Making every day count’ for the patients, children and families we care for now and in the future.

For an informal chat, please contact Amy Dearing on adearing@havenshospices.org.uk

Full job specification

Key responsibilities

  • Day to day management of the website including production, content, troubleshooting, and staff training
  • Ensuring Search Engine Optimisation (SEO) and accessibility of content
  • Booking and reporting digital advertising and PPC
  • Maintain, monitor (including an OOH rota), respond and contribute to the charity’s five main social media platforms – Facebook, Twitter, Instagram, LinkedIn and YouTube
  • Manage the position and reputation of the Havens Hospices brand online
  • Monitor and report online activity and trends through Google Analytics and other UX tools and make recommendations for improvement